WORK HISTORY
2023 - Present
Cluster Marketing & Communications Manager
Millennium Hotels and Resort/ Deyaar Properties
DUBAI, UAE
Properties Supervised:
Millennium Al Barsha (4 Star)
millennium atria (5 Star)
millennium Montrose (4 Star)
Restaurants Supervised:
HOUSE OF COLORS
LAGUNA RESTAURANT
CAFE LOUNGE
GRACIAS LOUNGE
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Reporting Directly to the GM
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Stakeholder Management
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Developed and implemented targeted email marketing campaigns, resulting in a 20% increase in the open rate
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Collaborated cross-functionally with internal teams including product, design, performance marketing, and sales to align marketing initiatives with overall business objectives.
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Analyzed campaign performance metrics and provided insightful reports to inform strategic decision-making, leading to ROI of 20%
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Conducted comprehensive market research, identifying emerging trends and new marketing opportunities
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Managed relationships with external agencies and vendors, ensuring seamless execution of marketing programs and initiatives.
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Generated innovative ideas for creative marketing campaigns, contributing to improved brand awareness.
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Planned and executed targeted initiatives to reach the desired audience through appropriate channels, resulting in increased lead generation by 20%
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Stayed abreast of market and online trends relevant to the brand, ensuring campaigns and promotions remained relevant and effective.
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Maintained awareness of best practice marketing techniques and tools, implementing strategies to achieve successful campaigns and promotions.
2021 - 2023
Cluster Marketing Executive
Sharjah National Hotels Subcidary of Sharjah Islamic Bank
Sharjah, UAE
Properties Supervised:
Nozal Al Rayaheen Khorfakkan (5 Star)
Oceanic Resort and spa khorfakkan
marbella resort, sharjah
hotel holiday international
Dibba Mountain park
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Developed and executed comprehensive marketing plans for new product launches, resulting in a 20% increase in sales.
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Conducted market research to identify customer needs, preferences, and pain points, and used insights to inform campaign strategy.
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Created and managed content for social media channels, resulting in a 25% increase in engagement and follower growth.
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Utilized SEO and PPC strategies to drive traffic to the company website and increase conversions.
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Coordinated with cross-functional teams, including sales and design, to ensure successful campaign execution and brand consistency.
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Reporting Directly to CEO
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Stakeholder Management.
Education
2018 - 2021
Mahatma Gandhi University
English Literature
Kottayam, India
I pursued my passion for English Literature and engaged in various academic projects that honed my skills in copywriting, content creation so on.
Skills & Expertise
Project Management
Strategic Planning
Cross-functional Collaboration
Market Research
Lead Generation Campaign
Branding
Creative Campaign Planing
Content Creation
Languages
English (native)
Malaylam (Native)
Hindi (proficient)
